Media Monitoring & Brand Intelligence

Real-Time News Monitoring API

Track breaking stories, brand mentions, and competitor coverage the moment they appear on Google News, Bing News, and Yahoo News. Structured article data delivered in under 5 seconds on average.

50M+

API requests served

99.9%

Uptime SLA

100+

Countries supported

<5s

Median response time

Trusted by companies worldwide

DHL Shopify Mastercard Hotstar Royalty Range TCS The World Bank

Capabilities

What you can build with real-time news data

The News SERP API gives you instant access to news results across major search engines. Here is what that unlocks.

Instant Breaking News Alerts

Detect new articles the moment they appear on Google News, Bing News, or Yahoo News. Schedule queries every hour, or every few minutes for crisis monitoring.

Brand Mention Tracking

Know the instant your brand name appears in headlines. Query your brand keyword on a schedule and inspect each new result for tone, source credibility, and article reach.

Competitor Coverage Monitoring

Track when competitors are featured in press, win awards, or face controversies. Structured news data lets you analyze their media momentum before deciding your PR response.

Multi-Engine News Coverage

Google, Bing, and Yahoo News each surface different publisher sets and regional coverage. Query all three to get the most complete view of any news topic.

Recency & Time Filtering

Filter news results by time window using the date_range parameter (past hour, past 24 hours, past week). Surface only fresh articles, not outdated stories from months ago.

Structured Article Data

Every result returns clean JSON: title, snippet, channel, time, url, img. Feed directly into your alerting system, dashboard, or AI analysis pipeline.

How It Works

From zero to automated news monitoring in 4 steps

1

Get your API key

Sign up free at SERPHouse. No credit card required. Dashboard access in under 2 minutes.

2

Define your keyword list

Build a list of keywords to monitor: brand names, competitor names, industry terms, or product categories. One query per keyword per search engine.

3

Schedule recurring queries

Run queries on a cron job: hourly, every 15 minutes, or triggered by events. Use date_range=h to return only articles from the past hour.

4

Parse and route alerts

Each new article includes title, snippet, channel, url, and img. Trigger Slack alerts, email notifications, or feed your PR dashboard automatically.

What news monitoring reveals

Without monitoring

  • Brand crises escalate before your team notices
  • Competitor wins coverage and shapes the narrative first
  • Industry trends spotted too late to act on

With SERPHouse

  • Breaking articles detected within minutes of publication
  • Multi-engine coverage: Google, Bing, and Yahoo News
  • Structured data for instant routing to PR, legal, or marketing teams

Result: Faster crisis response, sharper competitive intelligence, and structured article data your team can act on immediately.

Code Examples

Monitor any keyword across all major news engines

One POST endpoint. Structured article data. Every response returns article title, snippet, channel, URL, and image, ready for alert routing, dashboards, or AI summarization pipelines.

POST /google-news · Google News endpoint
date_range=h · filter to past hour, day, week, or month
channel, img · title, snippet, channel, url, img per article
import requests

def monitor_news(keyword, date_range="h"):
    """Fetch news articles published in the past hour for a keyword."""
    payload = {
        "q":          keyword,
        "domain":     "google.com",
        "device":     "desktop",
        "lang":       "en",
        "loc":        "United States",
        "date_range": date_range   # h=1h, d=24h, w=week, my=month
    }
    response = requests.post(
        "https://api.serphouse.com/google-news",
        headers={"Authorization": "Bearer YOUR_API_KEY"},
        json=payload
    )
    return response.json().get("news", [])

# Monitor brand mentions: past hour
keywords = ["YourBrand", "CompetitorA", "AI-powered search tools"]

for keyword in keywords:
    articles = monitor_news(keyword, date_range="h")
    for article in articles[:3]:
        print(f"[{article['channel']}] {article['title']}")
        print(f"  {article['url']}\n")

Try it live in the API Playground →

Why SERPHouse

One API. Every news engine. Real-time.

Manual news tracking at scale is impossible. SERPHouse queries Google News, Bing News, and Yahoo News simultaneously (returning structured article data in under 1 second) so your team can detect, route, and respond to any story before it grows.

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Covers Google News, Bing News, and Yahoo News from one endpoint

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date_range filter (h, d, w, or my for hour, day, week, or month)

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Structured fields: title, snippet, channel, url, img

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100+ country support for regional news monitoring

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REST API (no SDK), works with any HTTP client or cron job

PR & Comms Teams

Get instant alerts when your brand appears in press coverage. Route articles to Slack, email, or your PR platform before the story spreads.

Competitive Intelligence

Track when competitors win press coverage, announce funding, or face negative stories. Structured publisher and timestamp data makes trend analysis easy.

AI & Data Teams

Feed fresh news articles into summarization models, sentiment analyzers, or RAG pipelines. Structured JSON output drops directly into your data pipeline without scraping.

FAQ

Frequently asked questions

Everything developers and PR teams ask before setting up automated news monitoring.

A news monitoring API is a service that returns real-time news search results for a given keyword. SERPHouse queries Google News and returns structured JSON: article title, snippet, channel (source name), url, and img for each result via a POST request to /google-news.

Google News typically indexes new articles within minutes of publication. Using date_range=h (past hour) ensures you only see freshly published content. For near-real-time monitoring, schedule queries every 15–30 minutes.

Yes. Pass the optional date_range parameter in the POST body: h for the past hour, d for the past 24 hours, w for the past week, my for the past month. This prevents your monitoring system from surfacing outdated articles that were already processed in a previous query.

SERPHouse supports Google News, Bing News, and Yahoo News. Each engine surfaces different publisher sets and regional coverage. Set the domain parameter to google.com, bing.com, or yahoo.com to target a specific engine.

Each result includes: title, snippet (article excerpt), channel (source/publisher name), url, and img (thumbnail image URL). All fields are structured JSON: no HTML parsing required.

Yes. Set the lang parameter for language (e.g., lang=fr for French, lang=de for German) and the loc parameter for location (e.g., loc=France). Both are required in the POST body and support 100+ countries, making global news monitoring straightforward.

Query the News API on a cron schedule and compare new results against your previously stored list of article URLs. Any new URL triggers your alert logic: call a Slack webhook, send an email via your mail service, or write to a database for your dashboard. The API gives you the data; your routing logic handles the delivery.

Yes. The structured article data returned by SERPHouse (including title, snippet, channel, url) is immediately usable as retrieval context in a RAG pipeline or as input to a summarization model. Pass the structured results as context to your LLM to generate daily news briefs, competitive summaries, or brand sentiment reports.

Related Use Cases

More ways to build with the SERPHouse APIs

Start monitoring news in real time today

Free tier available. No credit card required. Your first news monitoring query runs in under 5 minutes.